Cambridge Forums

360 Visibility helps Cambridge Forums realize their vision of integrated sales and marketing solutions with Dynamics 365, Office 365 and Azure Cloud

Project at a glance

Cambridge Forums, renowned for organizing elite-level events in law, faced critical challenges with their existing CRM system, which frequently froze, hampering marketing efforts and frustrating management.

360 Visibility collaborated with Cambridge Forums to deploy Microsoft Dynamics 365 Sales, Office 365, and Azure Cloud. This transformation not only reduced operational costs by 80% within the first year but also enhanced productivity significantly. Staff now benefit from enhanced creativity and flexibility in marketing strategies, empowered by seamless remote access capabilities provided by Office 365. The integration of Azure Cloud ensured robust performance and scalability, resolving previous IT challenges and fostering a more efficient work environment.

$40000

Cambridge Forums realized a significant reduction in operational costs, saving $40,000 in the first year alone, representing an impressive 80% decrease compared to previous expenditures.

30%

The implementation of Dynamics 365 Sales, Office 365, and Azure Cloud led to a 30% reduction in downtime and operational problems, resulting in a measurable increase in overall work efficiency and team productivity at Cambridge Forums.

The Tools

Products and services implemented

Service

Cloud Infrastructure Advisory

Implementation

Dynamics 365 Sales & CRM

Implementation

Azure Cloud

Implementation

Office 365

The Challenge

Critical operational challenges disrupting essential communications and event management processes

Cambridge Forums specializes in organizing elite-level events for top legal minds globally. To maintain their reputation for exceptional events and outcomes, Cambridge Forums required an integrated system capable of efficiently organizing, communicating, and reporting on extensive customer profile data.

Prior to partnering with 360 Visibility, Cambridge Forums faced significant challenges with their existing CRM system. The system would intermittently freeze or crash entirely, causing disruptions that hindered marketing efforts and event coordination. These technical issues not only impeded the timely delivery of critical communications but also frustrated management and staff, compromising overall operational efficiency and customer satisfaction.

"Migrating to Office 365 was a simple and painless process, but also a truly eye opening experience. It was as if we had been fighting against our technology and succeeding in spite of it. That changed completely with Office 365. It’s easy to work with, and has saved our business time, money and frustration. I wish we had done it much sooner."

Joel Darnell
Director of IT - Cambridge Forums
The Solution

Implementing a robust solution marking a significant advancement in their event management and customer engagement strategies

Microsoft partner 360 Visibility Inc. gave Cambridge Forums the integrated, agile, and easy-to-use system they had desired, opening up staff to be more creative and flexible in their approach to organizing and operating events. Switching to Microsoft Dynamics 365 Sales & CRM and Office 365 saw Cambridge immediately reduce operating costs by over 80% while enabling higher productivity and the ability to work remotely.

By using an all Microsoft environment, Cambridge Forums was able to host their own applications in the Azure Cloud and have integrate with Dynamics 365 Sales and Office 365. The IT department has been able to improve the overall work experience for all staff and efficiency has skyrocketed. The combination of Dynamics 365, Office 365 and Azure Cloud was the gateway to using technology to move the business forward in ways Cambridge Forums had never imagined possible before.

The Results

Underscoring the efficacy of cohesive Microsoft cloud solutions in optimizing business operations and driving sustainable growth

1

Cost Efficiency:

By adopting Dynamics 365 Sales, Office 365, and Azure Cloud, Cambridge Forums achieved a remarkable 80% reduction in operational costs, saving $40,000 in the first year. This financial efficiency freed up resources for further business development initiatives.


2

Enhanced Productivity:

The integration of Microsoft solutions led to a 30% decrease in downtime and operational disruptions, significantly boosting team productivity. This improvement allowed staff to focus more on strategic tasks and creative marketing approaches.


3

Improved Customer Engagement:

With a stable CRM system in place, Cambridge Forums enhanced customer relationship management, enabling personalized interactions and more effective communication strategies. This improvement contributed to higher attendee satisfaction and retention rates for their elite-level events.


4

Scalability and Flexibility:

Leveraging Azure Cloud, Cambridge Forums gained scalable infrastructure and enhanced flexibility in managing their event operations from multiple locations. This capability facilitated seamless event planning and execution, even in dynamic and remote settings.

"Integrating cohesive Microsoft cloud solutions is not just about technology; it's about unlocking efficiencies that propel businesses forward. At 360 Visibility, our approach focuses on seamlessly connecting Dynamics 365, Office 365, and Azure Cloud to empower organizations like Cambridge Forums to operate more efficiently and effectively than ever before."

Jason Meilleur
Cloud Solutions Director - 360 Visibility

 

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